Serbian manufacturers at World Food Fair in Moscow – contracts signed for export of 8.5m EUR worth of goods

- At this year’s World Food Fair, which was held in Moscow between September 15 and 18, Serbian food exporters signed 8.5m EUR worth of contracts for sale of their products, and they are also negotiating on additional export of goods worth over 16m USD – USAID announced.

Exhibiting under the joint slogan “Serbia Naturally”, Serbian companies presented large assortment of meat and pastas, organic jams and preserves, top-quality forest mushrooms, fresh fruits and vegetables, as well as famous Serbian raspberries, brambles, forest strawberries and blackberries.

Eleven companies that exhibited their products at this year’s trade fair in Moscow are: "Agroprom-Com", "Lučić" Prigrevica, ZZ "Moravac", ITN, "Repro Trade", PIK "Južni Banat", "Strela", "Hemel", "Neoplanta", "Big Bull" and LTS "Farmer".

With the support of USAID (US Agency for International Development) and the Ministry of Agriculture, Forestry and Waterpower Engineering of Republic of Serbia, the exhibitors that participated in the World Food Fair for the first time are responsible for more than 50% of the contracted sales. This opportunity has opened the door for even greater success of Serbian agri-business during current economic crisis.

The expert team of USAID’s Agribusiness project is continuously working on improvement of competitiveness of Serbian agribusiness, coping with problems and obstacles that hinder access to international markets. The barriers that stand on the way to international markets are constantly surmounted through provision of expert assistance and resolving of the issues like inappropriate packaging or branding of products, absence of international food safety standards and certificates, and establishment of international market relations between foreign buyers and Serbian manufacturers.